Insights

Think Good, It’s Friday! 7.17.17

Share this article Tweet about this on Twitter Share on Facebook Share on LinkedIn Email this to someone

How many of you participated in the ALS “Ice Bucket Challenge” last summer? You’ll recall that our social media feeds were jam-packed with videos and photos of our friends dumping buckets full of ice water over their heads, donating money to ALS and encouraging their friends to do the same. It’s the kind of viral campaign that every organization hopes to inspire.

Given the prominence of this campaign, this article from the Huffington Post that takes a look at the impact of the “Ice Bucket Challenge” one year later is really interesting, leading into the second year of the challenge launching next month.

More good news from around the Web:

Have a great weekend—please continue sharing your stories of philanthropy here at cct.org, by sending an email to trust100@cct.org or on social media using the hashtag #Trust100.